Hemera Spa Lounge

Packaging

Your Wellness Escape

Hemera Spa Lounge

Your Wellness Escape

THE BRAND

Positioning itself to be the ultimate wellness destination, Hemera promotes accessible luxury, signature services, and an overall experience of warmth and comfort. Their goal is to give your weary spirit a glow-up you never thought you needed.

scope of work

Naming

Brand Identity

Print Design

Verbal Identity

ACCOLADE

ASEAN-KOREA Excellent Design Semi-finalists

‘Hemera’ came about when we played around with the idea of clients as royals taking a break from their queenly and kingly duties. Hemera is the goddess of daytime or the sun, a symbol for energy and vitality, which what the brand is all about – a place to relax, rejuvenate, and pamper oneself.

The identity is inspired by lightness and fluidity. As its namesake stands for life, the brand encourages a lifestyle of wellness and skincare through creating novel relaxation experiences unique to them.

It was a natural progression to use the sun as the emblem of the logo, which denotes strength and good energy. We paired it with a sleek sans-serif font for sophistication and professionalism. The color landscape is composed of earth tones with a more quiet shade of yellow to maintain the brand’s position of being gender-neutral.

The product packaging adapted a sophisticated design to continue the narrative of Hemera being a premium brand, because first impressions are very important. Clients are treated to a very personalized experience, as they can test out the oils prior to using them and choose what they like best.

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Eckers

Packaging

Just The Good Juice

Eckers

Just The Good Juice

THE BRAND

Eckers is a native fruit juice bar that glorifies the natural flavors of fruits by not using preservatives or additives. Eckergenis Elnar, the man behind Eckers, is a self-confessed foodie and jetsetter who always pairs his snacks with juice.

scope of work

Branding

Brand identity

Packaging design

Space design

Illustration

Creative consultancy

Special thanks to

Photography by Zack Aldave

The basis of the product, which was fruits, inspired the direction of the brand identity. The color palette is very bright and happy to match the vibrancy of citrus fruits.

What started as a family business with his kids making the recipes and mixing the juices now has grown into a full-fledged business. In the span of 3 years, they already have a warehouse and 5 kiosks around Cebu and 1 kiosk in Cagayan de Oro, PH.

Quench your thirst with healthy drinks from Eckers. Check out their Facebook page.

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Ooh!Mami

Packaging

Ooh!maapaw sa sarap!

Ooh!Mami

Ooh!maapaw sa sarap!

THE BRAND

Mix street food with a pinch of Asian fusion, and you get Ooh! Mami, a hole-in-the-wall restaurant that serves Filipino comfort food. Their goal is for their diners to have a dining experience that is both affordable and enjoyable, wrapped in a nicely branded package.

scope of work

Branding

Brand Identity

Illustration

Creative Direction

SPECIAL THANKS

Food Photography by Zack Aldave

The colors are inspired by Filipino sorbetes and the font is reminiscent of the typography on street carts and jeepneys.

We had to look back on our own experiences as kids, like what Filipino shows we’d watch and the different colors we’d see on the streets where we used to play.

The overall feel is fun and casual.

The bowl had a lot of significance in our approach to food styling and in the essence of the restaurant itself. The food would be served in a bowl because of its convenience. You could enjoy your food standing up, with or without sauce or soup. The design of the bowl is simple with a hint of elegance to keep it functional and looking nice.

Overall, the concept of the restaurant, which also drove the branding direction, was very much rooted in the richness of the Filipino culture. It was important that the language and look be consistently relatable, so the dish names had a little twist to keep it light and quirky. The illustrations are doodles on a chalkboard, as inspired by the idea to leave room for imagination and discovery.